Originally published on Thu August 15, 2013 6:59 am
DAVID GREENE, HOST:
Hispanic American are an increasingly important consumer demographic to woo. That's according to a new study from the market research firm Nielsen. The report says that most of today's Latinas are the primary decision makers when it comes to household spending.
But marketing to them is a real challenge, as NPR's Shereen Marisol Meraji reports.
SHEREEN MARISOL MERAJI, BYLINE: Welcome to the home of the contemporary Latina consumer.
And the Obama administration is trying to reduce prison time for some people convicted of less serious crimes. Attorney General Eric Holder outlined a new approach to criminal justice yesterday in a speech to the American Bar Association in San Francisco. He's targeting what he says is expensive and racially biased overcrowding in American prisons.
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ATTORNEY GENERAL ERIC HOLDER: Too many Americans go to too many prisons, for far too long, and for no truly good law enforcement reason.
You can thank brainy billionaire Elon Musk's Hyperloop proposal for bringing electro-magnetic-powered transportation and the linear induction motor back into the public consciousness.
The Hyperloop is a system for really-really rapid transit. If built, Musk claims it can carry people about 800 miles per hour, which could get you from Los Angeles to San Francisco in about 30 minutes.