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Planet Money
9:03 pm
Thu July 4, 2013

Why Doesn't Everybody Buy Cheap, Generic Headache Medicine?

Same pills. Lower price.
Paul Sancya AP

Originally published on Fri July 5, 2013 8:03 pm

Why does anyone buy Bayer aspirin — or Tylenol, or Advil — when, almost always, there's a bottle of cheaper generic pills, with the same active ingredient, sitting right next to the brand-name pills?

Matthew Gentzkow, an economist at the University of Chicago's Booth school, recently tried to answer this question. Along with a few colleagues, Gentzkow set out to test a hypothesis: Maybe people buy the brand-name pills because they just don't know that the generic version is basically the same thing.

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Arts & Life
5:26 pm
Thu July 4, 2013

A Sports Star's 'Crash,' Then The Search For A New Normal

World-class snowboarder Kevin Pearce suffered a severe brain injury in a brutal 2009 crash captured by cameras he and his teammates were wearing. His road to recovery — and to a new sense of self — is the central narrative thread of the documentary The Crash Reel.
HBO Pictures

"You need to be prepared for the Kevin who comes back not to be the same Kevin."

That's what a doctor told the parents of snowboarder Kevin Pearce following the brain injury he suffered in late 2009, while training for the Vancouver Olympics.

Those words, simple but painful for a parent to hear, are essentially what Lucy Walker's moving documentary, The Crash Reel, is about: the way traumatic brain injuries — wounds that, after recovery, can seemingly be invisible — leave their victims no choice but to be different people.

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Around the Nation
3:43 pm
Thu July 4, 2013

New Housing Project In Philadelphia Aims To Attract Teachers

Originally published on Thu July 4, 2013 8:58 pm

Transcript

AUDIE CORNISH, HOST:

It's ALL THINGS CONSIDERED from NPR News. I'm Audie Cornish.

Time spent among people who do the same kind of work can boost morale, sharpen creativity, just go to a conference or a retreat. So some people involved in education thought how about giving teachers a place where are a lot of them can live under one roof. They're trying that in Philadelphia.

Here's Elizabeth Fiedler of member station WHYY.

(SOUNDBITE OF MACHINERY)

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Found Recipes
3:43 pm
Thu July 4, 2013

Hard Crab Stew, No Longer Hard (Or Messy)

Hard crabs, like these blue crabs, are used in Bill Smith's Crab Stew recipe.
iStockphoto

Originally published on Thu July 4, 2013 8:58 pm

Some of the greatest summer food experiences take you outside. Whether it's shucking corn and barbecuing or spitting watermelon seeds, an outdoor setting can add a whole new dimension to food.

Bill Smith, chef at Crook's Corner in Chapel Hill, N.C., says some of his favorite summer food memories took place at picnic tables over messy bowls of his grandmother's crab stew. He shared a recipe for All Things Considered's Found Recipes series.

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The Salt
3:43 pm
Thu July 4, 2013

How The DIY Butter Trend Got Churning

Emma Dodd and Claire Quinn, churn butter at Claude Moore Colonial Farm.
Photo Courtesy Claude Moore Colonial Farm

Originally published on Tue July 9, 2013 11:38 am

Artisanal food fever is raging, and the latest sign is the rise in sales of old-fashioned butter churns.

Purveyor Glenda Lehman Ervin of Lehman's sells old-timey kitchen gadgets online and at her family's store in Kidron, Ohio. She says the clientele is quite diverse. "There are lots of people interested," she says.

It's not just homesteaders, hipsters and do-it-yourself-minded foodies getting in on the hands-on pursuit.

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